Automatic

AI for msps & it service providers

How AI actually fits
inside msps & it service providers.

The full Automatic stack, tuned for how msps & it service providers actually operate: the workflows, the client or patient relationship, the vendor book, the strategic roadmap, and the search surface. Five services. One senior-led team. Shipped into your environment, owned by your team when we're gone.

How this page works

Five services. One plan that starts wherever you feel the pain.

Every Automatic service can be scoped for msps & it service providers. Most clients start with one service, prove the ROI, and add the next one when it makes sense. The five cards below show what each service looks like inside a msps & it service provider practice or business — so you can see, concretely, where AI lands first.

The work is senior-led, model-agnostic, and shipped inside the stack you already run. We tell you what to do first, ship it in weeks, train your team, and leave the runbook behind.

Our services for msps & it service providers

What each one actually looks like.

Click into any service for the full engagement detail. Or book a 30-minute diagnostic and we'll tell you which of the five is highest leverage for your situation.

01

AI Workflow Automation

The grind work, handled in the background.

Ticket triage and auto-categorization, RMM alert prioritization, client QBR drafting from telemetry, and proposal and SOW generation from discovery.

Full service detail →

02

Client Experience AI

Senior-level service, every day.

Client-portal AI: status, open-ticket summaries, upcoming-maintenance windows, upgrade-recommendation memos — the layer clients think only the largest MSPs provide.

Full service detail →

03

Vendor & Supplier Intelligence

Procurement that reads its own contracts.

Distributor (Pax8, Ingram, TD Synnex) pricing, software-vendor volume-tier review, and license-utilization audits across every client.

Full service detail →

04

AI Strategy & Adoption

A 12-month roadmap your team runs.

A 12-month roadmap that raises EBITDA per tech, moves you up-market, and builds the offer stack PE expects to see on a growing MSP.

Full service detail →

05

SEO, AEO & GEO

Get found on Google. Get cited by ChatGPT.

Technical SEO, schema.org structured data, pillar and cluster content, and AI citation tracking across ChatGPT, Claude, Perplexity, and Google AI Overviews. We've mapped this out specifically for msps & it service providers — including the product or service schema that matters in your vertical and the queries buyers actually run.

Not ready for a delivery engagement?

Work with Nick 1:1 before the agency ships anything.

For msps & it service providers operators who want a thinking partner before (or instead of) a full delivery engagement. Two working sessions a month plus direct async access with Nick Harris, founder of Automatic.

Questions

What msps & it service providers teams ask before the first call.

Where do most msps & it service providers start?+

Most msps & it service providers teams start with whichever of the five services is closest to the pain they feel every day — usually workflow automation or client experience. We do a 30-minute diagnostic call first, tell you the highest-leverage move for your situation, and only then scope work. We'd rather say "wait 90 days" than sell the wrong sprint.

Do we have to buy all five services at once?+

Never. Most msps & it service providers engagements ship one service first, prove the ROI in a month or two, and then add the next one when it makes sense. Every engagement is scoped against the problem in front of you, not a tier sheet.

Do you work with our existing stack?+

Yes. We're model- and stack-agnostic. We've shipped alongside every major EHR, CRM, practice-management, and ERP system. We adapt to your stack instead of pushing a migration you didn't ask for.

How fast do we see results?+

First working system lives inside six weeks on a starter engagement. Most clients see a measurable reduction in admin hours by month two. We report hours saved, leads captured, or revenue moved every month in writing.

What about compliance and security?+

Every engagement ships with a governance layer: data classification, access control, human-in-the-loop checkpoints, audit trails. We've run under HIPAA, SOC 2, FINRA, and FERPA environments. We design the guardrails before we write the first prompt.

Your next move

A 30-minute diagnostic. We'll tell you the one move that makes the biggest difference for msps & it service providers.

No deck, no discovery fee. You walk out with a ranked list of AI opportunities inside your business — hire us or not.