For accounting firms & CPAs
Accounting demand is seasonal. Your ranking shouldn't be.
Tax season spikes search volume 10×, but the firms that capture it build the rankings in April through December. We help you climb the specialty queries that matter — business-specific tax work, niche industries, planning work that goes beyond compliance — and position you when the seasonal volume hits.
Why this is different for accountants & cpas
The honest read of where you stand.
01
Everyone competes for 'CPA near me' — very few compete for the specialty queries
'CPA for SaaS companies', 'CPA specializing in e-commerce Amazon sellers', 'tax planner for high-income physicians' — these are where your best clients actually come from. Most firm sites don't have a single page targeting any of them.
02
Advisory work is your margin, not compliance
Content that positions you as a tax planner or fractional CFO (not just 'we do returns') attracts a different caliber of client. We publish the pieces that signal advisory capability, with structured data that AI engines use to categorize you as a strategic provider, not a commoditized one.
What actually happens in AI search
A real query, a real answer.
Query
"CPA for e-commerce brands under $10M revenue"
LLMs name 2–3 firms. The named firms have AccountingService + Organization schema, industry-specific pillar content, and usually a strong social footprint (LinkedIn posts, industry podcast appearances) that LLMs ingest.
Deliverables
What you actually get.
Every engagement ships these into production inside your site. Not a strategy deck — the actual code, content, and schema that moves rankings and citations.
AccountingService + Organization schema
AccountingService, ProfessionalService, Organization, FAQ, Service — implemented per service line.
Industry-specialist pages
Pages for each industry you serve: SaaS, e-commerce, professional services, real estate, medical practices. Each with industry-specific issues, common mistakes, and advisory framing.
Seasonal content planning
Content calendar aligned to the tax year — January planning content, April survival content, September extension content, Q4 planning content.
Technical SEO audit + fixes
Core Web Vitals, crawlability, indexability, sitemap, canonicalization, internal linking — tuned for accounting firms.
Schema.org structured data
The schema types that matter for accounting firms, implemented site-wide — Organization, LocalBusiness, Service, FAQ, HowTo, and industry-specific types.
llms.txt + AI-friendly formatting
A machine-readable index of your highest-signal pages plus writing patterns that answer engines quote: clear definitions, tight summaries, explicit anchor phrases.
AI citation tracking
Monthly report on where you're being cited when buyers ask ChatGPT, Claude, Perplexity, and Google AI Overviews about accounting firms. Competitor benchmarks included.
Rank tracking + GSC
Google Search Console wired into your dashboard with weekly movement on the keywords that matter.
Monthly narrative report
Pages published, keywords moved, citations gained, traffic shifts — in plain English, not a screenshot dump.
What to expect
Outcomes we've seen across accountants & cpas engagements.
Questions
Before you even have to ask.
We're a 2-partner firm. Is this overkill?+
No. Small firms specifically benefit because you can concentrate on 1–2 industry niches and dominate them. A $300K/year engagement sourced from an AI citation pays for years of retainer.
How do we handle sensitive tax-strategy content without giving away the playbook?+
Teaching the concept wins more clients than hiding it. The people who implement a complex tax strategy from your blog post alone probably weren't hiring you anyway. The people who read your post and realize they need expert help are your exact target client.
How long until we see results?+
AI citations can start showing up inside 30 days for low-competition queries. Traditional Google rankings for competitive keywords are a 90-to-180-day game. We report weekly on leading indicators (pages indexed, keywords tracked, citation mentions) so you can see motion long before the revenue number moves.
Do you write the content or guide it?+
Either way. If you have a content team, we build the brief, the keyword map, and the review criteria and let them write. If you don't, we write. Most clients start with us writing the pillar pages and their team writing the supporting posts.
What about compliance and the things our legal team cares about?+
Every deliverable runs through your internal review before it ships. For regulated industries (medical, financial, legal), we build the review loop into the workflow and keep a documented trail. We've done this under HIPAA, SOC 2, and FINRA environments.
More than search
See how our full stack applies to accountants & cpas.
SEO/AEO/GEO is one of five services. The same team ships AI workflow automation, client experience AI, vendor intelligence, and AI strategy — all tuned for accountants & cpas. The hub page shows what each service looks like in your vertical.
SEO · AEO · GEO for other industries
Same service. Tuned per vertical.
Your next move
Run the audit. See exactly where accountants & cpas is getting cited — and where you'd fit.
A 2-page report in your inbox within 48 hours. No sales call required. If the opportunity is real, we'll book a scoping call. If it isn't, you'll know that too.